If you notice these at your church, proceed with caution.

How many announcements should you make? Fewer than you think.

Skills alone can’t compensate for a broken culture.

99% of churches guess wrong.

When language becomes stale, it measurably affects response.

Capture cinema camera quality using just your phone.

I have the answers.

It’s not ‘Likes’ or ‘Followers’.

And it affects every church.

63 top performers from real churches.

Many of you make the same obvious errors.

People really won't like this one.

The future of creativity is being shaped.

It’s evolving into something sinister.

And what’s emerging instead…

Copy & paste this policy.

Ready for my hot take?

Here’s my secret…

A few assumed best practices that are actually just nonsense.

Put me in charge of your church's social media? This is what I'd do.